Our Recent Articles

What Should You Implement for Your Marketing Plan This Year?

What Should You Implement for Your Marketing Plan This Year?

February 1, 2017

Now that you’ve had a month or so to pick up momentum, it’s important to remember that having a lucrative year requires getting started on the right foot. Marketing is about establishing actionable objectives, so a look at some key categories should be just what you need. SEO & Content Every successful year in the life of your business requires a gameplan for the content you will create and how

Read More
What's the Difference Between the Internet and the Web?

What’s the Difference Between the Internet and the Web?

January 12, 2017

With so many digital technologies, resources, and strategies at hand in the digital world, there are all kinds of terminologies to keep up with, many of which get mixed up and misunderstood. “The internet” and “the web” are perfect examples. Here’s how to get them straight. The Network of Networks Before we had the World Wide Web, we had the internet. It developed out of a need for computer networks

Read More
Happy New Year From Everyone at CAYK!

Happy New Year From Everyone at CAYK!

January 2, 2017

There’s nothing quite like the beginning of a brand new year. With a fresh start comes a chance to revamp your efforts and build a marketing strategy that’s better than ever before. It’s also our favourite time to show appreciation for the businesses we’ve been so lucky to work with! The Importance of Looking Back When it comes to your marketing strategies, reflecting on the past year offers the benefit

Read More
Why It Pays to Work with Nerds

Why It Pays to Work with Nerds

December 19, 2016

Whether you need a full marketing plan or just a new site, how you choose a team probably has a lot to do with skillset, pricing, and other factors. Character and personality, however, make a huge difference. Here’s why a team of dedicated nerds will really get the job done. What Is a Nerd, Anyway? Despite what you might think, “nerd” isn’t necessarily a derogatory way of classifying a certain

Read More
Say Thanks to Your Clients Over the Holidays

Say Thanks to Your Clients Over the Holidays

December 5, 2016

Despite what many might assume, modern marketing isn’t just about stuff like analytics and content. It’s also about connecting with your clients in a genuine and meaningful way. The holidays are perfect time for this! Why It’s Important You’ve probably heard people say that things like social media are detracting from real-life interactions and relationships between people. Oddly enough, the opposite tends to be true. For example, when using these

Read More
Why You Shouldn't Search for Your Own Ads

Why You Shouldn’t Search for Your Own Ads

November 21, 2016

Some processes in marketing, like your ad campaigns, require more monetary investment than others. Because of this, it can be tempting to take a peek at how they’re doing. There are a few reasons why this should be avoided! Why View Your Own Ads? If there is a person searching for a company that provides your service, it’s in your best interest that their Google search shows them one of

Read More

Search Here

Categories

Categories

Archive

Archives