Our Recent Articles
Marketing Strategy Showdown: SEO or PPC?
A holistic approach to marketing means applying a well-organized, comprehensive set of tools to attain your goals, but sometimes a decision needs to be made that will prioritize one method over another. For instance, in a friendly match between SEO and PPC, who would win? Round One Let’s say you want to bring in more traffic to your website, and you want it to be of high quality. You want
Have You Heard of Budgies.Online?
Marketing your business is all about communication. If we don’t acknowledge this, we risk forgetting that everything from phone calls to email and live chat should be approached with smart marketing techniques in mind. This is where Budgies.Online comes in! The Importance of Communication Whether it’s a blog post, a paid advertisement, or an email in a weekly campaign, the core message you should strive to deliver to your audience
Your Social Strategy Needs You!
A good social media strategy is all about engagement. This doesn’t just mean encouraging engagement from your audience, it means that your company needs to be actively engaged in the strategy itself. We can take care of those daily tweets, but your presence is essential too! Our Role and Yours Everything about your marketing plan is a collaborative effort. There are plenty of more technical responsibilities that we’ll have covered,
Why won’t you help me fix my ______ ? (email software, PC, networking issues etc.)
Do you remember hearing Dr. Leonard McCoy on Star-Trek exclaim, “dammit James, I’m a Doctor…”? Well, we are not experts in information technology. As web marketers, we absolutely are experts at hosting websites and email services but we cannot fix a local computer and networking related issues. In the good old days when most people used the same email software and there were hardly any smartphones, we did help clients, if
Why do I have to pay for support?
If your website needs repairs and maintenance, a fee may be assessed by our help desk when you open a support ticket. After your website exceeds its warranty period, (typically 90 days from site live) fees for support will apply unless your company has a service agreement or a support plan in place. But you built the site… why do I have to pay you to fix it? Just like
Content Matters: Your Clients Are Reading Your Website
Your marketing plan can’t live up to its potential unless you have great visibility in organic search results. Without high-quality content, this will only be a pipe dream. So what does “high quality” mean exactly? For one thing, it needs to be accessible not just to you, but to your clients! Walking in Their Shoes You know a thing or two about what you do. From your perspective, all the
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