Our Recent Articles
A Holiday Season Internet Marketing Guide For Non-E-commerce Websites
When it comes to the holiday season – at least from an Internet marketing perspective – e-commerce sites and online retailers get all the attention. That makes sense, given that most of them make the majority of their annual profit during the few weeks between mid-October and the end of December, but what about everyone else? Just because Cyber Monday isn’t a big deal in your business doesn’t mean you
The Proven Formula for Web Marketing Content
Do you know how to generate great web content that attracts buyers and convinces them to do business with you? Most Calgary businesses don’t, but the principles are incredibly easy to learn. In fact, all you have to do is follow our proven formula for creating web marketing content: First, you start with a hot topic. No one wants to read about something that bores them, so choose a topic
Could You Pass an Internet Marketing Road Test?
Have you ever found yourself driving down one of calgary’s streets, getting into a near accident with another driver, and shaking your head at them in disbelief… only to wonder whether you actually had the right of way when you think back on the incident later? While those kinds of situations are thankfully rare for most of us, the point remains that the farther we get in life from the
What Your Website Wants for Christmas This Year
Wouldn’t it be nice if your business website could tell you exactly what it needed to attract more visitors and generate more profits? You’re in luck, because we decided to pull thousands of websites looking for that exact information. And while they might not have told us in so many words, these were the items that were consistently on top of their wish lists: Up-to-date PPC. If your search advertising
Why This Is the Perfect Time to Make the Switch to Responsive Internet Marketing
There’s never a bad time to make a good decision, of course, but right now could be the perfect opportunity for you to make the switch to responsive Internet marketing – that is, plans that allow you and your creative team to switch your approach from one month or quarter to the next rather than being tied to a traditional menu of activities. At its heart, responsive Internet marketing is
Are You Getting as Much as You Could be From Google?
Imagine for a moment that your very best customer came over for dinner and brought seven or eight of his colleagues and competitors, introducing each one of them to you personally. That’s probably not going to happen, but you could get an even more powerful set of referrals without cleaning your home or spending hours in the kitchen… all you have to do is get Google to start sending more
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