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Calgary Marketing Should Utilize Canada's Growing Internet Environment

Calgary Marketing Should Utilize Canada’s Growing Internet Environment

Canada has one of the largest concentrations of internet users per its population in the world. About 83 percent of all Canadians age16 and above are known to access the Internet almost every day. Statistics Canada has noticed a few trends that emerged among Internet users from a study they conducted last year. The Media Caster Magazine reported some of these results:

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What's the Argument Against Responsive Internet Marketing?

What’s the Argument Against Responsive Internet Marketing?

Any time a new idea is introduced into the business world – and especially the world of Internet marketing – there are going to be some people who are going to fight. It’s no surprise then, that while Calgary businesses are embracing responsive Internet marketing plans, a number of agencies are pushing back against them. Their main argument against our way of working, if they have one, is that it

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How to Make Internet Marketing More Effective Without Spending More Money

How to Make Internet Marketing More Effective Without Spending More Money

Traditionally speaking, trying new things in your online marketing plan – or aiming for bigger results – has meant spending more money. There just didn’t used to be any way around it: If you wanted something bigger or different, you were probably going to have to pay for it. But, what if there was a better way to manage Internet marketing that made it easier to not only get better results, but work

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WOW! Women Weekend Facebook Privacy Settings Handout

WOW! Women Weekend Facebook Privacy Settings Handout

Thank you to all the ladies that attend the social media session presented by Claudette Stiven at WOW! Women Weekend. Below you will find the Facebook Security settings that were discussed during the presentation. Facebook Fast Facts Facebook Statistics As of June 2013 there are 1.5 billion monthly users The average Facebook user has 130 friends People spend over 700 billion minutes per month on Facebook Employs over 5,299 people

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Is Your Calgary Internet Marketing Company Changing With You?

Is Your Calgary Internet Marketing Company Changing With You?

Several years ago, a monumental shift took place in the Calgary web design industry: Companies like ours started realizing websites alone weren’t enough, and began offering bundled Internet marketing packages to clients. Since then, designers and business leaders alike have come to see that it takes a lot of different elements, working together, for a website to be successful. Some of the most common and important include: Company blogs Search engine optimization campaigns Social

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Why Your Marketing Plan Needs to Change on a Regular Basis

Why Your Marketing Plan Needs to Change on a Regular Basis

If there is one sure-fire way to guarantee your marketing won’t be successful, it’s to stick with the same plan for months and years on end. As lots of businesses have learned the hard way, things change on a regular basis, and even tactics that work exceptionally well in the past sometimes go stale. That really shouldn’t be surprising. After all, by definition a successful marketing plan changes your company

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