Our Recent Articles
What is a Google Partner?
The Google Partners program was designed for marketing agencies to manage Google Ads accounts on behalf of brands/businesses. It’s active in over 60 countries and is available in 43 languages. This program offers strategic benefits focused on education/insights, access and support and recognition/rewards. What is a Google Partner? A Google Partner badge indicates a company is a certified Google Partner. Google Ads is a Google program that you use for
What’s Trending in Digital Marketing
Digital marketing has grown exponentially in the last few years as businesses attempt to meet the changing needs, wants and desires of the marketplace. Actionable marketing plans for expanding online reach and establishing a business’ presence on the internet are being implemented. This raises awareness about a business and acts as a roadmap for attracting, engaging and converting customers. A well-developed digital strategy includes goals, procedures, analysis, timelines, budget, digital
What is SEO and Why is it Important for My Business?
In the internet age, generating leads is about more than putting out a few ads. Traditional outbound marketing no longer represents the full picture. You need to give your leads a reason to come to you. You need to make yourself as visible as possible in search results. If not, you’ll miss out on a vast portion of your potential customers! With SEO solutions tailored to your business, you can
The Ultimate Guide to Brand Awareness
Strong brand awareness helps your company stand out and boosts business success. Effectively building this awareness is a difficult task and takes time. A one-size-fits-all approach does not work. Each business is different. So too should be their brand awareness strategy. It’s important to interact with your target audience in the right way at the right time. You must strategically approach your audience, engage them with the right tools and
The Manifest Hails CAYK Marketing Inc. as one of the Most Reviewed PPC Agencies in Phoenix
The CAYK Marketing Inc. team is excited to showcase our latest recognition from the industry. We’ve been named one of the most-reviewed PPC agencies in Phoenix by none other than The Manifest. To say that this award is amazing is an understatement! This is a highlight of our year and we are delighted to finally share this with all of you. For those who are hearing about The Manifest for
What is Google Search Advertising?
Your business needs more leads and conversions. You decide to draw consumers to your website, product page and/or subscription link. How do you capture search traffic to achieve this? Google search ads may be the answer. Google paid search advertising is an effective way to reach your target audience at the moment that they need/want your product/service. What is Google Search Advertising? Google search advertising (also known as sponsored ads,
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