When your company puts customers first, it places you in a position to build strong client relationships, helps customers to fulfill their goals, and increases
When you are in the process of buying something, it will often involve using your logic and emotion. What many people don’t know is that
“The Fear Of Missing Out” more commonly known as FOMO is a common fear shared among people, marketers, and entrepreneurs alike about missing out on
Most of our buying decisions are controlled by our emotional mind and are influenced by our emotions more than logic. Believe it or not, nowadays
Cookies are small pieces of code that are added to web browsers when you visit different websites. They help websites remember information about your visit
Digital marketing is one of the most popular advertising trends of this century. Traditional styles of digital advertising (pop-up ads, banner ads, promotional image tiles)
At one point, TV, print, and billboard ads were the gold standards for marketing but nowadays consumers want personalized and one-on-one interaction with the brands
20% of all retail sales happen online and 27% of the global population shop online. That’s 2.14 billion online shoppers! Brands and retailers must rise
Marketing is the action of promoting and selling products and/or services and includes market research and advertising. Over time, there’s been a shift away from
A digital marketing strategy is an actionable marketing plan for expanding your online reach and establishing your business’ presence on the internet. It raises awareness
Digital and mobile channels are essential for acquiring and retaining customers, whether you’re a brick-and-mortar store or an online service, making the creation, streamlining and/or
Outbound marketing techniques are annoying! They interrupt your TV show, fill up your inbox with information you’re not interested in, take valuable space in your
Introduced in 1971, email remains one of the most popular and effective marketing tools. In fact, 30% of global consumers rank email as their preferred
When it comes to promotion, companies can choose between in-house professional advisors or marketing agencies. This is a critical decision for business owners and stakeholders.
The digital marketing landscape changes constantly. If you want to reach your audience, it’s important to let go of outdated or ineffective social media approaches.
