Digital Marketing in 2023
A digital marketing strategy is an actionable marketing plan for expanding your online reach and establishing your business’ presence on the internet. It raises awareness
A digital marketing strategy is an actionable marketing plan for expanding your online reach and establishing your business’ presence on the internet. It raises awareness
Digital and mobile channels are essential for acquiring and retaining customers, whether you’re a brick-and-mortar store or an online service, making the creation, streamlining and/or
Outbound marketing techniques are annoying! They interrupt your TV show, fill up your inbox with information you’re not interested in, take valuable space in your
84% of people with internet access use social media. The average user spends 2 hours and 25 minutes on social media every day. 74% of
Geocoding; What it is and What it has to do With Marketing In today’s competitive marketplace, businesses that wish to thrive must incorporate the latest,
Consumers are constantly searching for the best products and services offered near their location. 46% of Google searches are looking for local information and 88%
The website of a business is the first point of contact with customers and is crucial to marketing and branding campaigns. A good website combines
The most powerful marketing technique is personalization. 86% of consumers feel that personalization has some effect on what they purchase, while 25% claim that personalization
The search engine is the go-to resource for whatever questions life brings. Need information on a health condition? Want to try a new restaurant? Curious
A/B/n split testing helps website owners build a culture of data-informed decision-making by enabling businesses to take into account audience preferences. Conflicting opinions regarding website
Dynamic Search Ads are an ad format that enables you to catch relevant searches based on the titles, frequently used phrases, and product listings on your
The weather has a large influence on human behaviour, including buying behaviour. Temperature, humidity, snowfall, and, especially sunlight, can affect retail sales. In fact, only
Creating a great product or service is not enough to attract customers. Traditional advertising of your goods/services is often not enough either. Your company needs
Your social media presence is on point and you’re reaching your target market. Your website design is sound and regularly updated with quality content. Your
In online business or eCommerce, a conversion occurs when the recipient of a marketing message performs a desired action such as: Submitting information Signing up