Geocoding; What it is and What it has to do With Marketing In today’s competitive marketplace, businesses that wish to thrive must incorporate the latest,
Content marketing involves the creation and sharing of online material such as videos, blogs, social media posts, and podcasts. This information does not explicitly promote
Introduced in 1971, email remains one of the most popular and effective marketing tools. In fact, 30% of global consumers rank email as their preferred
Are you allocating your marketing budget effectively? Are you getting the most out of your marketing efforts? Tracking your ROI (return on investment) in digital
Taking the best of your existing content and renewing it is one of the most effective measures for improving SEO. It encourages search engines to
When it comes to promotion, companies can choose between in-house professional advisors or marketing agencies. This is a critical decision for business owners and stakeholders.
Four out of five consumers use search engines to find local information. 50% of consumers who conduct a local search on their smartphone visit a
Consumers are constantly searching for the best products and services offered near their location. 46% of Google searches are looking for local information and 88%
Want to build brand awareness, connect with existing customers, generate new leads, boost SEO, view competition efforts, cultivate your email list, amplify your sales and
The digital marketing landscape changes constantly. If you want to reach your audience, it’s important to let go of outdated or ineffective social media approaches.
Marketing is an ever-changing landscape with techniques and trends coming and going. You may hear some marketers claiming that blogging is a marketing method of
There’s a lot of competition for the notice of consumers. It’s getting harder and harder to capture their attention. The average user spends only 10
The website of a business is the first point of contact with customers and is crucial to marketing and branding campaigns. A good website combines
84% of people with internet access use social media. The average user spends 2 hours and 25 minutes on social media every day. 74% of
Website users have a low tolerance for poor user experience. They want to find information easily and accomplish tasks quickly. Improving their experience can lead
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