Digital Advertising Trends; Making Sure You’re Relevant
Your social media presence is on point and you’re reaching your target market. Your website design is sound and regularly updated with quality content. Your
Your social media presence is on point and you’re reaching your target market. Your website design is sound and regularly updated with quality content. Your
Designing an attractive, easily navigated, quick-loading website is important for the impression you make on your audience. Most businesses realize this and spend time and
To remain effective in the marketplace, it’s important to ensure that your website and online profiles are designed and developed to resonate with your audience.
Your target audience is the people you want to reach with your marketing message; your potential customers. Instead of trying to reach an entire market,
A target market is a specific group of consumers to whom you address your product or service. They’re the people you want to reach with
Social commerce is the use of social media networking websites as vehicles to promote and sell commercial products and services and it’s a rapidly growing
A chatbot is a computer software program driven by artificial intelligence (AI). It simulates a natural human conversation with human users, in a text format.
Marketing automation platforms are tools/software that allow you to create, implement and automate marketing workflows for multiple channels from a single source. This automation can
80% of marketers claim that influencer marketing is as effective as other marketing channels. 71% of marketers claim the quality of traffic from influencer marketing
The coronavirus pandemic has changed our lives. Unemployment has skyrocketed, businesses are financially threatened, many are working from home, children are homeschooling and physical distancing
With over 2 billion monthly users and 1.62 billion daily users, it’s easy to understand why businesses choose to use Facebook to interact with customers
Mobile-first marketing begins with an ad created for mobile phones then expands to accommodate tablets, laptops, and desktops. It caters to the on-the-go lifestyle of
CAYK’s Current Research & Development Project (Part 1) 11,407,243 – This is our current count of websites that have participated in the Google Ad Network to
Your social media presence is on point and you’re reaching your target market. Your website design is sound and regularly updated with quality content. Your
Like a savvy marketing expert, your digital marketing plan should be dynamic and responsive to the world around it. When it comes to a seasonal