Tag: internet marketing

How to Make Your Blog Work For You

How to Make Your Blog Work For You

For countless businesses and independent professionals, a blog is one of the most valuable tools in the inbound marketing toolbox. With so much potential as a hub of searchable content — and a gateway into the rest of your online presence — it’s in your best interest to make it the best it can be. Here are just a few ways you can keep your bases covered.

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The Good and Bad of PPC in 2015

The Good and Bad of PPC in 2015

Pay-per-click advertising, through Google‘s AdWords program or elsewhere, often leaves newer marketers confused. On the one hand, it’s a virtually instant way to attract visitors

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