Do You Know Your Target Market?
October 1, 2020
A target market is a specific group of consumers to whom you address your product or service. They’re the people you want to reach with
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A target market is a specific group of consumers to whom you address your product or service. They’re the people you want to reach with
Social commerce is the use of social media networking websites as vehicles to promote and sell commercial products and services and it’s a rapidly growing
A chatbot is a computer software program driven by artificial intelligence (AI). It simulates a natural human conversation with human users, in a text format.
Marketing automation platforms are tools/software that allow you to create, implement and automate marketing workflows for multiple channels from a single source. This automation can
YouTube is a video sharing service that allows users to post, view and/or share videos. With 2 billion monthly users, 30 million visits per day
Staying aware of the latest SEO trends will help you meet the requirements that search engines use to rank websites allowing your site to appear
Most businesses have a limited marketing budget and therefore must decide where is best to use their advertising dollars. Which is better for your business,
80% of marketers claim that influencer marketing is as effective as other marketing channels. 71% of marketers claim the quality of traffic from influencer marketing
The coronavirus pandemic has changed our lives. Unemployment has skyrocketed, businesses are financially threatened, many are working from home, children are homeschooling and physical distancing
With over 2 billion monthly users and 1.62 billion daily users, it’s easy to understand why businesses choose to use Facebook to interact with customers
Mobile-first marketing begins with an ad created for mobile phones then expands to accommodate tablets, laptops, and desktops. It caters to the on-the-go lifestyle of
CAYK’s Current Research & Development Project (Part 1) 11,407,243 – This is our current count of websites that have participated in the Google Ad Network to
Your social media presence is on point and you’re reaching your target market. Your website design is sound and regularly updated with quality content. Your
Remember when we said that relevant seasonal content helps you connect with your leads and customers? We’d like to follow our own advice by getting
Like a savvy marketing expert, your digital marketing plan should be dynamic and responsive to the world around it. When it comes to a seasonal
