
Calgary Marketing Should Utilize Canada’s Growing Internet Environment
Canada has one of the largest concentrations of internet users per its population in the world. About 83 percent of all Canadians age16 and above
Canada has one of the largest concentrations of internet users per its population in the world. About 83 percent of all Canadians age16 and above
Several years ago, a monumental shift took place in the Calgary web design industry: Companies like ours started realizing websites alone weren’t enough, and began offering
More and more Calgary businesses are turning to us for responsive marketing, and it’s no surprise – since we started rolling out these programs, owners and executives have seen it as a smarter way to accomplish their bottom-line goals. That’s because responsive marketing focuses on what you need for a given period of time, which can change and evolve, rather than working towards a certain number of web pages or blog posts, for example.
By now, you’re probably already familiar with the concept of responsive Internet marketing that has changed the way we work with our clients. In short, it allows businesses to pay us for results, instead of specific activities, so that we can respond to changes in the market over time.
If you have spoken with a member of our team lately, you have undoubtedly heard quite a bit about our agile marketing strategy, which changes and adapts over time to meet your ongoing needs. For some clients, that sounds wonderful in theory… but how does it work in real life?
For clients who have been with us for a number of years, or those coming from relationships with other business web design companies, the concept of agile marketing can be hard to understand. It involves a different way of approaching Internet marketing services. Instead of a contract that outlines which services or packages you’ll get for your fee, it has a more variable feel – the exact mix of products or activities might change over time.
If you work with a great business web design team, then chances are good that you’re getting mixed messages about search engine optimization lately. That’s
This is the time of year when all of us – and especially business web design and Internet marketing professionals – look ahead to a
If you have been following our blog lately, or spoken with a member of our team, then you already know we’ve become big fans of
Lately, we have started introducing an agile marketing philosophy into the way we handle Internet marketing for our Calgary clients. If you aren’t familiar with
There are literally dozens of different reasons that an Internet marketing plan could fall short of expectations. In working with different organizations throughout Calgary over
If you’ve spoken to us lately, you’ve probably learned that CAYK® is embracing a new philosophy called “agile marketing.” Although we could talk about it
When search engine optimization first started being a viable widespread marketing tool, it had a “Wild West” feel to it. Everything was about content and
We’ve always thought that going too far with search engine optimization was a bad idea – especially since it can hurt your conversion rates and
The advantage of putting together a successful online marketing and search engine optimization campaign is that your business website can deliver new leads, sales, and
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